EMPIRE TODAY, LLC PRIVACY POLICY

Effective Date: March 24, 2025

Introduction and Overview

Welcome to Empire Today, LLC’s (“Empire,” “us,” “we,” or “our”) website. This Privacy Policy applies to your use of our website (www.empiretoday.com), blogs, social media pages, and any other information we collect online and offline (together, the “Service”).

Please read our Privacy Policy and Terms of Use carefully before using the Service. By using the Service or otherwise providing Personal Information to us, you agree to the Service’s Terms of Use and consent to Empire’s data collection, use, and disclosure practices, as described in this Privacy Policy. If you do not agree, please discontinue use of the Service.

Contents

Personal Information We Collect and Why We Collect It

“Personal Information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, to you. Personal Information includes “Sensitive Personal Information,” “Sensitive Data,” and “Personal Data” as defined under applicable privacy laws. Personal Information does not include information that is publicly available, de-identified, or aggregated.

The chart below summarizes the types of Personal Information we collect and why we collect it. Empire may use your Personal Information for any purposes not inconsistent with Empire’s statements in this Privacy Policy, or otherwise made by us in writing at the point of collection, and not prohibited by applicable law, including the purposes listed below.

CATEGORY OF PERSONAL INFORMATION

PURPOSE(S) FOR COLLECTION

Identifiers and Personal Records, including name, title, alias, postal address, phone number, email address, online identifier or username and password for our services, security question/answer combinations, IP address, mobile device identifiers, signature, social media usernames, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or other financial information

Please note that additional or different terms may apply when you finance through other parties for purchases with us.

To allow you to participate in the features we offer
To process your orders and any returns/refunds
To consider applications for financing with us
To maintain your accounts with us
To recognize you when you use our Service
To communicate with you, including about our products and services, your orders, updates to our terms and policies, and to obtain your feedback
To send you marketing materials and advertisements

To show you relevant ads while you browse the internet or use social media
To allow you to participate in promotions, including sweepstakes, contests, coupons and rewards programs
To audit, for research and analysis, to maintain and improve the Service, and for any other internal business purposes
To detect and prevent fraud against you and/or us

How We Collect Personal Information

We collect your Personal Information through various means, including when you directly provide it to us and automatically through your use of the Service.

How We Disclose Personal Information

We may disclose your Personal Information for any purposes not inconsistent with this Privacy Policy...

Social Features on the Service

Certain functionalities on the Service permit interactions that you initiate between the Service and certain other services...

Your Choices About Tracking and Communications From Us

Cookies

Cookies may generally be disabled or removed by tools available as part of most commercial browsers. Visit www.allaboutcookies.org for more information.

You may exercise choices regarding Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.

Security and Passwords

We take commercially reasonable measures to protect Personal Information...

Age Restrictions

The Service is not directed at persons under sixteen (16) years of age...

Nevada Privacy Notice

Nevada law allows residents to opt out of the sale of certain Personal Information. Submit a request to receive updates.

State Privacy Notice

To exercise your rights, please submit a request through our webform.

International Visitors

The Service is operated in the United States and directed solely to residents of the United States...

Changes to This Policy

We may change our Privacy Policy from time to time...

How to Contact Us

If you have any questions, contact us at PrivacyPolicy@Empire-Today.com.